Facts tell stories sell. In fact, a well-told story that engages the reader and hooks them so deep that it burns a hole through whatever pants they are wearing, will surely achieve the storyteller’s goal, whether that is fame, money or even save their own life…
That’s right…
In ancient Rome a convict sentenced to death, would [...]

There are some truths that have remained undisputed since the dawn of men. The difference that street smarts VS book smarts makes in the world of business is definitely one you can count on.
Take the kid from Smallville USA VS hipster kid from Metropolitan USA and you can expect the latter to eat smallville alive 9 times [...]

There are things we just are not good at. One thing we can all improve on is admitting our own mistakes. So here’s a list of mistakes I’ve made and still struggle with sometimes.
Mistake #1 Focusing on yourself and not on the prospect. Yes, I am guilty of this one myself. Often times it’s easier to start [...]

You put together a great squeeze page. It offers everything you could think of that will get people to opt-in. You drive traffic and nothing happens. What happened?
Often times when I’m asked to critique a landing page, I find the same mistakes over and over. It makes sense to talk about it so you don’t [...]

We grew up with stories…. bedtime stories…  and since then, the brothers bloom, a twisty well-told story, is the most attention-sucking movie I’ve seen…
Besides the amusement and love-the-couch session, I enjoyed watching this movie because it helped me home in on one of the greatest skills a copywriter can have. It’s not the witty sometimes-clever comedy or [...]

Your soon-to-be raving fans drop anchor on your website. They wander little and simply hit the left arrow button commonly known as “The Back Button”….
How do you put an end to such atrocious event? (How dare they…)
The world wide web is becoming a dog-eat-dog place (rookies beware). We’re truly running smack into an online survival [...]

I often get asked questions like “What’s the easiest way to generate free traffic that get results quickly?”… well I’m going to share some of those top secret strategies with you right here…
Let’s get right to it…. my absolute front runner point of supply of freebie traffic comes from ezinearticles.com. There are many reasons for [...]

You come across new information and you find it extremely exciting to know that it’s going to change your business completely. You start reading, the world starts to spin around you and you come up with ways you can potentially take over your competition. No, you’ll take over the world. You keep reading and what [...]

If you’ve been following my blog, you probably noticed that today I completely overhauled and redesigned my entire blog. I looked at my conversion rates and frankly I was a bit disappointed. It was right around 14%. I know, that’s respectable, but after reaching 33% conversion on my other website, I’ve set the standard high [...]

Network Marketing is a unique industry, where you see people from all over the world who’ve never done any marketing come into the industry and start playing a numbers game….
The process of making a sale is somewhat universal across all industries. You grab your prospects attention by talking to their emotional hot buttons. You create [...]